Geotourism focuses on living experience through the contact of geoenvironmental and cultural components that constitute the particular identity of a region. Geotravelers gain awareness of the environment and travel in order to know the culture and the unique characteristics of a given destination. The motivations in developing a geo-touristic destination are mainly the experience and the knowledge. A geopark is an area enclosing features of special geological significance, rarity or beauty and becomes a new tourist attraction.
In 2000, the European Geopark Network was established aiming at protecting the geological heritage and promoting the sustainable development of geopark territories in Europe through geotourism.
On 17 November 2015, the 195 Member States of UNESCO ratified the creation of a new label, the UNESCO Global Geoparks. At present, there are 120 UNESCO Global Geoparks in 33 countries. The Greek geopark network consists of 5 members: the Petrified Forest of Lesvos (year of establishment-2000), the Psiloritis Natural Park (year of establishment-2001), the Chelmos-Vouraikos National Park (year of establishment-2009), the Vikos-Aoos National Park (year of establishment-2010) and the Sitia Natural Park (year of establishment-2015)